Texture is much more important than most colorists realize when formulating a hair color.

In this Webinar-Video you will learn how Texture influences all of the following:

• The depth of the formula
• The dye concentration of the formula
• The lightening of the formula
• The tone of the formula
• The developer to be used

Fine, Medium and Coarse textured hair all require different formulas in order to achieve the same result.
Have you ever realized Demi-Permanent and Deposit-Only colors can give you 100% gray coverage with just one small additive?
Have you ever realized brassiness is a function of texture?

Watch, Learn and Enjoy!

David